About the role

Bowen & Bowen is hiring a Brand Manager in Belize City. The Brand Manager leads the strategic direction and long-term growth of the company's brands, turning market, consumer and commercial insights into brand strategies and aligning teams and partners behind brand initiatives.

Responsibilities

Lead the strategic direction and long-term growth of company brands
Translate market, consumer and commercial insights into impactful brand strategies and plans
Strengthen brand equity through clear positioning, identity and communication standards
Align cross-functional teams and partners to deliver strategic brand initiatives

Requirements

Bachelor's or master's degree in Marketing, Business Management, Communications or a relevant field
At least 5 years' experience in brand management or marketing strategy
Experience in brand positioning and campaign strategy
Experience in FMCG, beverage or consumer goods